Tourism Administration, Republic of China (Taiwan)-Taiwan Tourism Administration's Taiwan Tourism Information Website

Welcome to Taiwan

The Tourism Administration has worked hard to highlight Taiwan to the world amid increasing international competition during the current post-pandemic revival in global tourism. In 2023, Taiwan was once again ranked among the world’s top-three non-OIC tourist destinations in the Global Muslim Travel Index (GMTI), and was named as a 2023 “Favorite Adventure Destination” by US-based web publisher Trazee Travel. In addition, stories from six of Taiwan’s national scenic area administration (NSAA) offices were recognized among the Top 100 at the Global Green Destination Day Conference. In March 2024, two NSAA offices received “Green Destinations Top 100 Story Awards” at the International Travel Fair Berlin (ITB).

Taiwan is a unique alpine island with a diversity of topographies, ecologies and cultures. Its people are friendly and enthusiastic. Taiwan’s island-circling railway lines and bicycle trails, as well as the national greenways traversed by its ancestral peoples, are all important tourism resources. The Tourism Administration has attracted the attention of international tourists with its "Mountains, Waters, and Fun Around the Island" campaign. In addition, it is promoting 2024 as the year of “Round-Island Fun in Taiwan” to welcome tourists from near and far to Taiwan through all four seasons.

In line with international trends, the Tourism Administration is also promoting themes such as 1) implementing “Sustainable Taiwan” in its scenic area management, 2) enhancing tourism software and hardware, 3) building and shaping the Taiwan tourism brand, and 4) developing Taiwan into a unique tourism destination.

Taiwan's natural features, culture and technical development all support inbound tourism. Visitors can experience a wide variety of traditional celebrations, religious practices and ethnic cultures. Taiwan welcomes friends from all over the world. Regardless of age or interests, an attractive itinerary awaits. Discover Taiwan and enjoy a new and interesting travel experience!