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Established in 1986 by TAITRA, the Taipei World Trade Center (TWTC) is an iconic pink-hued complex located at the intersection of Keelung and Xinyi Roads. It comprises four major functional structures: the Exhibition Hall, the International Trade Building, the International Convention Center, and the Grand Hyatt Taipei. Serving as a premier global business hub, TWTC integrates exhibition space, conference facilities, and trade services, hosting over 70 exhibitions and attracting millions of visitors annually.
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