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Since it was first held in 1986, the annual Taipei Marathon has become an important international event. It integrates sport with an opportunity to explore Taipei City. The event is certified by the Association of International Marathons and Distance Races and has received the World Athletics Elite Label. It was the first urban marathon event in Taiwan to obtain label certification.
A large-scale performance event will be held at the City Hall Square in front of the Taipei City Hall. Well-known local and foreign artists and performance groups will perform. This will be paired with the famous Taipei 101 New Year countdown show, which is shared by people from around the world.
The Maolin National Scenic Area in Gaoping Mountain is famous near and far for its "Purple Butterfly Valley." This is rated as a 3-star eco attraction by the Green Michelin Guide. The "Biennial Butterfly Beauty Festival" is an annual festival held from November to March of the following year. Over these months, thousands of purple butterflies cross the ocean to live in this valley, creating a famous butterfly valley viewing event.
Taichung’s Mazu belief is unique. It is famous as the starting point for a 340-km pilgrimage carrying the Taoist goddess Mazu. Believers accompany the procession on foot. Combined with 12 century-old palaces and temples in Taichung City. Mazu beliefs and cultural activities of various regions are integrated, promoting Mazu culture to the international stage and attracting cultural pilgrims from around the world to experience the beauty of the folk beliefs.
The book exhibition uses various themes to attract the public, and each country takes turns serving as host. Publishing houses from various countries participate, providing for excellent opportunities for cultural sharing and interaction.
First held in 1999, New Taipei City’s Pingxi Sky Lantern Festival has helped enhance Taiwan’s international profile. This local folk festival attracts visitors from near and far. The international media that have praised the event include CNN, the Discovery Channel, and National Geographic Magazine. Reader's Digest named it as one of 40 places to visit before you are 40.
The Yanshui Beehive Fireworks Festival is a well-known folk activity that creates quite a stir during Taiwan’s Lantern Festival, attracting thousands of tourists every year. Together with the "Pingxi Sky Lanterns," the festivals are known as “lanterns in the north, beehive fireworks in the south.” The beehive fireworks have been an event for almost 150 years. The original purpose was to drive away a plague. It has since become a top-10 celebration in Asia, and famous throughout the world.
Carrying lanterns during the Lantern Festival began as a traditional folk activity. After integrating local customs and new technologies, the Taiwan Lantern Festival has become an international tourist event. The main lantern show is beautiful, and it is accompanied by the wonderful performances of domestic and overseas folk groups. In 2007, producers from the Discovery Channel visited the Lantern Festival, and then highlighted it as one of the world’s top celebrations.
The Taiwan International Festival of Arts (TIFA) is Taiwan’s most important annual art festival, and a leading art and cultural event in Asia.
The Gray-faced Buzzard is named for the gray face of the males. They arrive at Mt. Bagua and Mt. Dadu during the spring migration near the time of the Qingming Festival. Thus, the people of central Taiwan call them the "Qingming Bird" or "Tomb Sweeping Bird." They are also called the “South Road Bird," as they come from the south. The Gray-faced Buzzard is the county bird of Changhua County, and symbolizes the people of Changhua’s honesty and prudent pursuit of goals. It is a protected animal. Every year from March to April, the Gray-faced Buzzards pass by Mt. Bagua on their way north. The related birdwatching event has been held for 30 years. It is organized to promote conservation of these birds and the environment.
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